Bob spent 10 years with Schlumberger as an openhole field engineer, sales engineer, and product development manager.  While at Schlumberger he was the North American product champion for the “FracHite” and “Quantifrac” products that integrated wireline, testing, and pumping inputs to optimize hydraulic fracture treatments.  Since then he has spent 24 years consulting to over 250 companies on petrophysics and completion optimization.  He served as a SPE Distinguished Lecturer on integrating petrophysics with the hydraulic fracture treatment optimization process.  He has implemented this integration process in a wide variety of reservoirs in North America, conducting numerous field studies for operators evaluating well performance and providing "best practices" recommendations based on the study results (SPE 90483).  Recent major consulting projects have integrated petrophysics with completions in organic shale reservoirs for major operators in the, Wolfberry, Wolfbone,  Wolfcamp, Marcellus, Utica, Cline, Eagle Ford, and Bakken.  Bob has a BS from the US Naval Academy and an MBA from the University of Florida.  He is a member of the SPE, SPWLA, and the AAPG.